For the last hundred years, the vast majority of beauty sales have gone to a handful of enormous corporations. But that’s all changing now with the rise of indie beauty.
Shoppers are realising that they can get lotions, cleansers and serums formulated for them by people who have lived similar experiences or embrace their sustainability and environmental principles. There is more opportunity now than ever before to reach an audience that is calling out for organic, ethical, sustainable beauty.
Having trained over 14,000 formulators in 179 countries, Formula Botanica is the world's leading online formulation school. Thousands of their graduates have started or are in the process of starting indie beauty brands - brands that have the potential to completely change their lives and the lives of their customers.
There is a step by step process to becoming a skincare entrepreneur and Formula Botanica's team, led by their CEO and recipient of the 2018 CEW Digital Achiever Award Lorraine Dallmeier, will be running you through the school's simple blueprint for starting an indie beauty brand. We hope to see you there!
This webinar is free for CEW members. If you are not a member and wish to purchase a non-member ticket please email us at firstname.lastname@example.org
Register for this webinar here.
CEO, Formula Botanica
Partner Manager, Formula Botanica
Student Mentor, Formula Botanica