This insightful webinar, presented by Circana, a leading authority on consumer behaviour, will take place via zoom on 25th March 4pm- 5pm. The webinar will provide valuable perspectives that can drive your business growth. In this 45-minute session, industry experts Helen Duxbury, Account Director, and Melissa Petch, Client Director, will delve into the latest trends and insights within the beauty and wellness sectors.

Helen Duxbury, Account Director

Melissa Petch, Client Director

Key topics will include:

• The transition from a health crisis to a cost-of-living crisis and its impact on consumer focus towards well-being.
• Emerging trends and evolving consumer preferences shaping both mass and prestige beauty markets.
• Analysing shopping habits and behaviours in the context of health and beauty.
• Status updates across four key beauty categories: skincare, makeup, fragrances, and haircare, with insights into channel-driven market dynamics.
• Exploring tangible and intangible aspects of well-being in relation to prestige, mass products, and health supplements.
• Investigate whether consumers are truly trading down and their willingness to adapt to changing circumstances.

Don’t miss this opportunity to gain a competitive edge in understanding the evolving landscape of beauty and wellness.

Reserve your spot now to stay ahead of industry changes!

https://us02web.zoom.us/webinar/register/WN_kR2smS6HTkyqZl7lA5QpYg