Join us for our second CEW Young Executive “Beauty Unlimited” Breakfast Event on Thursday 25th May, when we will be in conversation with Louise Robertson, Senior Lead, Brand Strategy at ScienceMagic.
Louise Robertson
Senior Lead, Brand Strategy at ScienceMagic
Louise has over a decade of experience in brand, communications and sustainability strategy, across a vast range of industries such as fragrance, skincare, makeup, chocolate, luxury fashion, whisky, and more.
At ScienceMagic Louise specialises in community identification – who a brand’s community are, what their shared ambition is and how to connect with them; brand positioning – defining the purpose and essence of a brand and its place in culture; and ESG strategy – defining priority areas for brands to become more responsible.
Career highlights include crafting the Pleasing brand and getting a round of applause from its founder, Harry Styles, managing global strategies for multiple markets across Dolce&Gabbana Beauty and crafting ESG strategies for Puig brands such as Penhaligon’s.
What gets Louise out of bed in the morning is to help brands do better for people and planet, and to stop the misinformation across sustainability. She heads up the purpose committee at ScienceMagic and is committed to volunteering in her personal life with Age U.K. She has worked on sustainability strategies for the likes of Dove, Cadbury, Puig, and even Domestos toilet bleach, which helped millions of people in India, Vietnam and Kenya get access to a safe toilet.
In her personal life, Louise is obsessed with travelling off the beaten path, reading historical novels, astrology and tarot, attempting to cook Ottolenghi and Ixta Belfrage recipes, and balancing her love of good food and wine with lots of running and yoga. She is also writing a sitcom based on her experiences in the marketing industry.
Hosted by Sallie Berkerey, CEW UK MD, these free-to-attend sessions are a great way to connect with your peers across CEW’s network, and we look forward to welcoming you to CEW HQ.
Event Information
Date: Thursday 25th May
Timings:
09.00 - 09.15 Arrival and registration, refreshments
09.15 - 10.15 Round table discussion
10.15 Finish
Venue:
CEW UK Ltd
Rankin House
139 - 143 Bermondsey Street
London
SE1 3UW
Nearest station is London Bridge (10 minute walk)
For any event enquiries please contact [email protected]