Caroline Hirons, a globally recognised skincare authority, industry advocate and CEW Board Member, has announced the launch of Skin Rocks PRO. This revolutionary new initiative aims to elevate professional skincare standards by introducing cutting-edge products, innovative treatment protocols, and a fresh perspective on therapist empowerment.
The official launch will take place at Professional Beauty London, 2nd–3rd March 2025, with products available for purchase starting in July.
Revolutionising Professional Skincare
Skin Rocks PRO is the latest evolution of Hirons’ decades-long dedication to enhancing skin health and empowering therapists. With over 28 years of experience as an advanced aesthetician, Hirons designed this range to address stagnation in the professional beauty industry. Skin Rocks PRO combines scientifically advanced formulations, future-focused protocols, and a bold, vibrant aesthetic, offering a welcome departure from the clinical white-lab-coat environment.
“Skin Rocks PRO is my vision to provide therapists with clinically proven products and the knowledge to deliver transformative results,” said Hirons. “My entire career has been building to this moment, and with Skin Rocks PRO, I feel like I’ve truly come home.”
The Skin Rocks Difference
Skin Rocks PRO brings a unique approach to professional skincare through six key pillars:
- Clinically Proven Formulations: Developed through rigorous testing on diverse skin types, tones, and life stages, these products deliver high-performance results therapists and clients can trust.
- Future-Focused Protocols: Merging advanced science with traditional touch, these protocols empower therapists to provide integrated, results-driven treatments.
- Accessibility and Simplicity: Tailored to all levels of expertise, products come with clear guidance, making it easy for therapists to find what works for their clients.
- Bold Branding, Bold Results: Departing from sterile design, Skin Rocks PRO introduces vibrant aesthetics that energise treatment spaces.
- Empowerment Through Education: Skin Rocks PRO provides extensive educational resources, helping therapists deepen their knowledge and improve client communication.
- Consistency and Results: Prioritising simplicity over constant innovation, the range delivers proven results through tried-and-tested formulations.
Why Now?
The launch of Skin Rocks PRO comes at a transformative time for the beauty industry. Hirons identified a gap for vibrant, effective, and therapist-centric solutions amid the market’s prevailing minimalism and imitation trends. Skin Rocks PRO’s mission is to simplify skincare while amplifying its results, ensuring every professional can deliver transformative treatments tailored to their clients’ needs.
Join the Evolution
Therapists and skincare professionals are invited to explore Skin Rocks PRO firsthand at Professional Beauty London (2nd–3rd March 2025). The event will showcase the range and protocols, offering an exclusive preview before the official release in July.
