CEW is delighted to share this white paper on the beauty and personal care market, from Houlihan Lokey.
Beauty and personal care continues to be a highly dynamic and competitive market. While M&A volumes and broader markets softened in 2022 as buyers adopted a lower-risk, higher-bar approach, the future of beauty and personal care remains bright. Catalysts signal the return of a more attractive deal environment for the remainder of 2023 and into 2024, as product innovations and emerging brands shape the landscape.
In this piece, Houlihan Lokey shares insights and observations on the themes currently driving the M&A market and those expected to drive it going forward. They will highlight the key consumer trends driving market behaviour and the key criteria and factors that optimise buyer interest and value in today’s environment.