A celebration of the blend between two legendary brands, this collection serves as a tribute to the timeless essence of Barbie.
The Barbie x Lush Collection encapsulates the very essence of empowerment through its dynamic pink shades and pioneering energy. As Barbie reclaims the spotlight with the remarkable triumph of the Margot Robbie-fronted Barbie movie, generating an astonishing $337 million globally during its debut weekend, the collaboration between Lush Cosmetics and Mattel has rightfully claimed its prominent position on the stage.
The Barbie x Lush Collection offers a complete range of self-care in Barbie’s quintessential pink shade, meant to be used and loved by everyone looking to reclaim the colour as a symbol of empowerment, daring and being fearless.
“Partnering with an icon like Barbie is truly a dream come true for Lush. Barbie continues to push boundaries and doesn’t let anyone underestimate her abilities. We imagined what Barbie’s self-care routine would look like and created this range, meant to be used and loved by all. The collection is for everyone who wants to embrace the power of the colour pink!” Melody Morton, Creative Concepts Director at Lush Cosmetics commented.
Having been established for more than 27 years, Lush has remained dedicated to innovation and its ethical principles. One of Lush’s most renowned innovations is the bath bomb, originally devised by Lush’s Co-Founder Mo Constantine in 1989, within her personal garden shed, these bath bombs have evolved into a global sensation. Every one of them is meticulously handcrafted in Lush’s own manufacturing facilities worldwide, contributing to a staggering sales figure of over 40.5 million in the previous year. Lush is on a mission to create a product for every need and a cosmetic revolution to save the planet. Their ultimate goal is to leave the world “Lusher than they found it”.
The Collection is made by hand, using the highest quality ingredients, as Lush is dedicated to providing customers with a waste-free shopping experience. The range consists of ‘naked’ products that don’t require any packaging – spanning from soaps and bath bombs to bubble bars.
Lush is leading the cosmetics industry in combating over-packaging by developing products that can be sold to the consumer without any packaging. Products in packaging will be part of the brand’s closed-loop recycling program, Bring It Back, which encourages customers to bring their empties to a local Lush shop for money off their same day purchase, or five empty pots for a free Fresh Face Mask.
The Barbie x Lush Collection will be available exclusively on the Lush app on the August 9th, online and in Lush stores starting August 10th.
