Pinterest Predicts, now in its eighth year, is bigger than ever with 175+ key trends that Pinterest predicts will rise during 2022. In 2021, 8 out of 10 of Pinterest’s predictions came true so this report is a window into the future, from the place where people go to plan it.
The annual Pinterest Predicts trend report, features more trends, local spotlights, new demographic info, and a multitude of new opportunities for advertisers, creators and consumers.
These insights are a predictive look ahead into what will be trending this year across home, beauty, fashion, food, wellbeing, parenting, travel, design and more and are gathered by analysing what their monthly users around the world have been searching for, spotlighting the most inspiring ideas to explore for the year ahead based on these emerging searches.
People use Pinterest to plan what to do, try or buy next and you can search the report by the audience or by topic.
For example in Beauty people will shake up their beauty look in 2022 with trends like “Puff love,” “Nailscapes” and “Rebel cuts.”, and Wellbeing will be about feeling your emotions in spaces made just for that: “Emotional escape rooms” are trending up. It’s also the year that people will get curious about “Mindful menstruation” and educate themselves about “Relation-tips”
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