Ralph Lauren Fragrances Unveils Global Icon Usher as the Face of Ralph’s Club New York Eau de Parfum
Ralph Lauren Fragrances proudly introduces global music legend and award-winning artist Usher as the new face of Ralph’s Club New York Eau de Parfum. This landmark collaboration marks Usher’s debut in the fragrance world and represents the brand’s first partnership with a major, multi-award-winning music artist. Celebrating the dynamic spirit of New York City, where style and culture converge, Ralph’s Club New York is a tribute to the mavericks of modern elegance. The fragrance captures the timeless glamour of Manhattan’s golden age, infused with the city’s vibrant energy, authenticity, and enduring sophistication.
An eight-time Grammy Award winner, visionary entrepreneur, and philanthropist, Usher has captivated audiences worldwide for over 30 years. With timeless hits such as “Yeah!”, “U Got It Bad,” “My Boo,” and “Confessions,” he has solidified his place among the most influential artists of our time. His legendary performances—from a groundbreaking Las Vegas residency to a show-stopping 2024 Super Bowl halftime show—highlight a career that has surpassed 80 million records sold globally.
Now entering a new chapter of cultural influence, Usher embodies the essence of Ralph’s Club New York—confidence, sophistication, and magnetic presence. His unwavering dedication to artistic excellence and innovation makes him the perfect representation of the Ralph Lauren gentleman.
Beyond music, Usher has used his platform to uplift future generations. Through his New Look Foundation, he has empowered over 60,000 young people over the past 25 years, cementing his legacy as not only an entertainment icon but a force for meaningful change.
“I have the greatest respect and admiration for what Mr. Lauren has accomplished and I could not be more happy and proud to join Ralph Lauren Fragrances. This is a brand that represents the best of who I want to be as an entrepreneur, a creator, and a man. I’m inspired and energized—this partnership feels like coming home.”
-USHER
“Ralph Lauren Fragrances is entering a new chapter that is more daring and outspoken than ever. USHER is the dream artist to bring this power, creativity, and boldness to life.”
-Charles Finaz de Villaine, Global President Ralph Lauren Fragrances
