This week M&S announced the launch of its new own-brand, skincare range Fresh Elements; a collection of simple, effective products which are charged with science-led ingredients at affordable prices.
Developed in-house by M&S’ team of expert technologists, Fresh Elements has been formulated to help boost your skin confidence without the fuss, cutting down on complicated regimes and focusing on efficacious, science-backed skincare that makes your skin feel good.
Every product in this smart skincare range is powered by carefully chosen active-ingredients. At the heart of each of the three expertly formulated sub-ranges – GLOW, CLARIFY & HYDRATE – are powerful actives that have been handpicked for their proven skincare benefits.
The three sub-ranges have been developed to use in four simple and easy-to-follow skincare steps to guide you as you take-on your skin goals.
Tara Singleton, Head of Beauty at M&S and CEW Board member, says of the range: “We’re so excited to introduce Fresh Elements, the first new own-brand skincare brand that we’ve launched in 7 years. After noticing that customer feedback and frequent search terms highlighted the demand for hydration, glow and blemish tackling solutions, we set out to build a simple, effective & affordable range of products developed to target those specific needs. In development by the team for more than three years, this smart skincare range is the latest exciting addition to M&S Beauty – the reviews from the testing panel have been phenomenal, and so we can’t wait to hear what our customers think..’
GLOW
Powered by Vitamin C, this range will help to brighten even the most lacklustre complexion and leaves skin looking visibly perfected
 95% of product testers reported their skin looked brighter
 96% said their skin looked and felt smoother
 95% said they were more confident in their skin’s appearance
 Dream Gleam Illuminating Cleanser, £12.50
A buttery-soft cleanser that melts away make-up and impurities to reveal luminous skin. Rich in Vitamin C and Carrot Seed Oil to help your skins natural radiance and leave it looking revitalised, the formula is also loaded with Mango Butter and Vitamin E full of hydrating nutrients to leave skin feeling soft and moisturised
 STEP 2: Sunshine Tonic Glycolic Toner, £8.50
A glow-boosting tonic with Vitamin C and Glycolic acid to sweep away dead skin and help to unify uneven skin tone, brighten and perfect leaving skin with a luminous finish. With continued use skin feels toned, hydrated and refined.
 STEP 2: Ex-Glowliate Purifying Exfoliating Treatment, £9.50
Refresh the look and feel of skin with this gentle exfoliating mask that targets uneven and dull skin tone. Formulated with a blend of powerful ingredients that work to refine the skin’s texture, the treatment is designed for use on all skin types to leave skin feeling purified and glowing
 STEP 3: Dream On Radiant Overnight Serum, £15
A powerhouse of a formula when it comes to regenerating the look and feel of skin, this illuminating overnight serum contains 10% Vitamin C to help tackle dullness and leave skin looking brighter and more refreshed. Squalene helps to nourish the skin as it works, with skin left brighter, more even and hydrated for up to 12 hours.
 STEP 4: Light It Up Protecting Day Cream SPF25, £12.50
A hydrating day cream developed to help brighten and improve the look and feel of skin. With Hyaluronic acid to leave skin feeling deeply moisturised, the formula also harnesses the power of Vitamin A, a powerful ingredient that works to improve the skins tone and texture, Vitamin C to help boost radiance and Vitamin E to leave skin feeling hydrated and plumped.
 Twinkle All Day Brightening Eye Gel, £12.50
A lightweight gel that helps to depuff, firm and smooth the eye contour area. The formulation combines Meiviewâ„¢, a powerful active known to reduce puffiness and dark circles, with Hyaluronic Acid for deep hydration alongside Anti-Thirst Complex for immediate and lasting effects that help to maintain the quality of the skin
 Night Night Brightening Night Cream, £12.50
A hydrating night cream that works to revive and brighten skin overnight while you sleep. Containing a blend of hardworking ingredients including Squalane, Vitamin A and Vitamins C this formula is designed to improve skin’s firmness, smoothness and radiance come morning.
CLARIFY
AHA Mandelic Acic is the hero ingredient in this range, helping to refine skin, tackle blemishes and leave skin looking clearer
 98% of product testers reported skin was left looking and feeling clearer
 97% said that blemishes appeared calmed and reduced
 STEP 1: Jelly Fresh Skin Perfecting Jelly Cleanser, £9.50
A deep-cleansing, confidence-boosting cleanser which help tackle blemishes to leave skin looking clearer. Formulated with Witch Hazel to help minimise pores and restore skin and White Willow Bark as the ultimate sidekick for speedy cell turnover. Mandelic Acid helps to gently exfoliate to help skin feel deeply-cleansed.
 STEP 2: No Pore Problems AHA Pore-Minimising Toner, £9.50
A fast-acting toner with a suits-all formula, that specially made using Mandelic Acid, White Willow Bark and Hyaluronic Acid to gently refine skin’s texture and leave it looking brighter and healthier even after the first use. With continued use skin feels toned, hydrated and refined while the appearance of pores are minimised.
 STEP 2: No Biggie Deep-Cleansing Clay Mask, £9.50
An intensive, kaolin clay mask specifically developed for problematic skin to help draw out impurities and wave goodbye to blackheads and excess oil. Effective from first use, this deeply-cleansing formula helps to clean, soothe and nourish skin.
 STEP 2: What Blemish? Blemish Control Gel, £9.50
A precision-tip gel pen that neutralises blemishes from first use, expertly formulated with Witch Hazel and Tea Tree Oil to calm redness, minimise the appearance of blemishes and leave skin looking and feeling clearer. Salicylic Acid acts as the ultimate pore-unblocker to help break down sebum for double-defence against breakouts.
 STEP 3: Clear Out Refining Overnight Serum, £15
Leave skin looking clear and refreshed with this hard-working overnight serum that clarifies and refines. Mandelic Acid is teamed with Alpine Willow Herb to gentle exfoliate and help control the appearance of oily skin.
 STEP 4: Need A Refresh? Oil-Free Moisturiser SPF30, £12.50
An oil-free day cream that drenches skin with moisture, calm blemishes and leave skin looking mattified & feeling hydrated even after first use. Senna Leaf Extract helps to smooth skin and give a natural radiance, leaving skin feeling soft and supple.
HYDRATE
Infused with Hyaluronic Acid, this range gives an instant moisture boost, leaving skin feeling softer and smoother
 96% of men & women tested felt that their skin felt moisturised
 97% reported that their skin felt revitalised
 STEP 1: Feeling Pristine Soothing Micellar Water £6
A refreshing cleansing water that removes make-up and impurities, formulated with Hyaluronic acid to leave skin feeling hydrated, Vitamin B5 to help defend against environmental aggressors and Cucumber Extract to brighten and smooth skin effortlessly.
 STEP 2: Yes You Dew! Refreshing Overnight Mask, £9.50
Offering 24-hour hydration, this cooling and refreshing overnight mask helps to plump and revive skin. Squalane works to smooth and hydrate, while fatty acids found in Mango Butter will leave skin feeling deeply moisturised.
 STEP 3: High Life Hydrating Daily Serum, £15
An active enriched serum formulated to boost the skin’s hydration, quenching thirsty skin and leaving it feeling instantly moisturised. Enriched with Vitamin B5 to penetrate deeper into the epidermis and support the production of barrier lipids, promoting skin restoration for a nourished and healthier-looking complexion.
 STEP 4: Non-Stop Dew Drops Ultra-Lightweight Facial Oil, £12.50
A lightweight, innovative by-phase face oil which will leave skin feeling nourished and hydrated. Formulated with Squalane to lock moisture into your skin and even out skin tone, this fast-absorbing oil gives skin a dewy and smooth finish.
 STEP 4: Refresher Daily Moisture Cream SPF30, £12.50
A deeply moisturising day cream for skin that looks and feels plump and juicy. Providing 24 hours of lasting hydration, this lightweight daily moisturiser contains a blend of Hyaluronic Acid, Structurine and Vitamin B5 to boost skins barrier function.
 Soak Star Overnight Moisture Cream, £12.50
Restore tired, dry and dehydrated skin overnight with this rich night cream that uses the power of Sweet White Lupine to help keep skin feeling elastic and reinforce the barrier function of the skin. This hard-working cream smoothes fine lines to leave skin plumped, revitalised and deeply hydrated.
The Fresh Elements skincare range will be available in stores and online from 8th June 2023.
