SPEAKERS

Building a Brand after Virality

Tash Courtenay-Smith
Founder, Tash Partners

Tash is the founder of Tash Partners, working with leading beauty, consumer and e-commerce brands and technology businesses – including The Body Shop, Absolute Collagen and This Works – to design and scale growth infrastructure and teams across content systems, performance marketing and AI-enabled operations.

Michael Malinsky
CEO and Co-Founder of Wonderskin

Marina Kalenchyts
Brand Director and Co-Founder of Wonderskin

 

Wonderskin was co-founded by Michael Malinsky (CEO) and Marina Kalenchyts (Brand Director) in 2020, rising to prominence with its viral peel-off lip stain. The brand, which operates under DCB Lab, focuses on performance-led, viral beauty products and is headquartered in London.

 

 

The Future of Social Commerce: How TikTok Shop Is Driving Omnichannel Growth for the Beauty Industry

Rita Flora
Influencer/Creator

Rita Flora is a Kent based creator living a real double life. She works as a cyber security consultant in her 9 to 5 and uses her platform to make the girlies cyber smart while still showing them how to perfect a soft glam. Her content mixes beauty, lifestyle and digital confidence with a warm and relatable vibe and has already worked with brands like L’Oréal, Cult Beauty, Revlon and Huda Beauty to name a few. She wants women to feel protected, empowered and gorgeous all at the same time. She loves pilates and spending time with her family, friends and going out. Concerts and travel hold a massive place in her heart, she has been to 42 countries so far. 

Kenny Adegbulu
Head of Brand Partnerships, Beauty, Tik Tok

Kenny Adegbulu leads Beauty Brand Partnerships at TikTok Shop UK, where he’s launched 200+ beauty brands on the platform, from indie challengers to global household names. He sits where brand meets commerce, helping senior beauty leaders turn TikTok Shop into their fastest-growing channel.

Joe Yates 
Founder and CEO of Somerce Studios. 

Joe Yates is a UK-based entrepreneur and digital commerce specialist who founded Somerce, a social commerce agency and live shopping studio business focused on TikTok Shop and livestream selling. He’s known for helping consumer brands scale through live shopping production, combining studio infrastructure, on-camera hosting talent, and real-time commerce strategy.  

Daisy Kelly
Founder, Glow For It

Daisy Kelly is the founder of Glow For It, a social-first beauty brand redefining confidence through innovation, transparency, and community. What began as Daisy’s personal search for a solution to anxiety-induced lash loss has grown into one of the UK’s fastest-rising beauty success stories.

Since launching, Daisy has built a community of over 200,000 beauty lovers, sold more than 230,000 lash serums on TikTok Shop alone, and led the brand to become the #1 bestselling lash growth serum on TikTok UK. Known for her authentic connection with customers and education-led content, Daisy has pioneered a new standard for social-first beauty — one built on trust, inclusivity, and genuine results.

With Glow For It now expanding beyond lashes into skincare, Daisy continues to champion a message of empowerment and self-belief, proving that when beauty is driven by purpose and community, it can create real impact far beyond the product.

 

Optimising for What’s Next: AI, Conversion & the Future of Ecommerce

Tom Mucklow-Norell
Co-Founder, Superco

Tom Mucklow is co-founder of Superco, a London-based ecommerce agency specialising in Shopify Plus design, development, and growth. He works closely with consumer brands to improve their online performance through customer experience, platform optimisation, and conversion-focused strategy. At Superco, Tom has helped scale the agency into a trusted partner for fast-growing and established retailers, delivering projects that drive measurable commercial impact.

Matt Brindley
Head of Partnerships, Yotpo

Matt Brindley leads partnerships at Yotpo across EMEA, working closely with agencies and technology partners to drive growth for ecommerce brands. With a background spanning influencer marketing, loyalty, and retention, he specialises in building high-impact partnerships that help brands improve customer experience and lifetime value.

Emily Bloomberg
Global Head of Customer Experience, Medik8

Emily Bloomberg is a Strategic Customer Experience leader at Medik8, focused on driving retention and advocacy through personalisation, insight, and emotionally resonant experiences. She leads the global CX strategy across a multi-channel landscape, ensuring the customer voice is embedded in every decision. With a strong emphasis on loyalty, automation, and high-impact customer journeys, Emily blends data and empathy to create seamless, meaningful experiences. Her work is centred on helping brands build lasting relationships with their customers and unlock sustainable, long-term growth.

 

Decoding the beauty product page: AI Insights from Flixmedia

Chris Grimason
Chief Commercial Officer, Flixmedia

Chris Grimason is an eCommerce and digital content specialist at Flixmedia, with over a decade of experience Helping brands connect & optimise their product stories across eCommerce channels for 10+ years.

 

Amazon Streaming TV: Turning Viewers into Beauty Shoppers

David Cottell
Senior Video Sales Specialist, Amazon

David works in the Video Sales Specialist (VSS) team, which was setup in 2024 to help support the launch of Prime Video Ads. This team helps advertisers maximize the impact of their campaigns across Amazon’s expanding video advertising portfolio, which as well as Prime Video Ads includes Live Sport, Twitch and new video proposition Streaming TV+. VSS partners with customers to unlock the full potential of these platforms and drive measurable results for their businesses.

 

From Creative Efficiency to ROI Advantage: Building Production Systems That SCALE

Tash Courtenay-Smith
Founder, Tash Partners

 

Sebastian Kraft
Founder & CEO, Sebastian Kraft Consulting

Sebastian Kraft is the Founder & CEO of Sebastian Kraft Consulting, advising leading ecommerce brands on personalisation, AI, and digital growth.

 

Gilbert Corrales
CEO, Leaf

Gilbert Corrales is the founder & CEO of Leaf, a technology and data science company delivering performance intelligence solutions for next-gen ecommerce brands. With 20+ years in global tech, Gilbert’s career spans manufacturing automation at Intel, customer technology adoption with Microsoft, and strategic roles at WPP. At Leaf, he brings a product-led mindset to performance, developing scalable solutions that enable brands to unlock accurate attribution, better decision-making, and superior paid media ROI. Leaf’s newest product, Signal, powers results for brands like ThruDark, SURI and DASH Water.

 

Becky Watson
Content Production Manager, Absolute Collagen

Becky Watson is a marketing and eCommerce leader at Absolute Collagen, where she focuses on driving brand growth and customer engagement in the competitive beauty and wellness space. With experience across digital marketing, brand strategy, and customer experience, Becky works on building strong connections between brand and consumer, with an emphasis on storytelling, retention, and community. At Absolute Collagen, she plays a key role in shaping campaigns and initiatives that resonate with modern consumers, helping to grow a loyal customer base and deliver measurable commercial impact.

 

The Business of Beauty and Influence

Joy Osinloye
VP of Customer Success, North America, CreatorIQ

Joy Osinloye is the Vice President of Customer Success, North America at CreatorIQ, where she leads Customer Success across enterprise, mid-market, and agency segments. She oversees retention, expansion, and long-term value creation and realization for a diverse portfolio of high-growth global brands. Partnering closely with revenue, marketing, and executive stakeholders, Joy equips the CreatorIQ customers with the necessary tools and insights to ensure their creator programs drive true measurable business impact.

Before joining CreatorIQ, Joy led influencer and integrated marketing initiatives for global brands including Airbnb, Huggies, L’Oréal, Adobe, and Kellogg’s. That brand-side experience now informs her approach to customer success by helping organizations operationalize creator marketing as a scalable, revenue-aligned growth channel rather than a series of one-off campaigns.

Joy is particularly focused on building resilient customer relationships, strengthening adoption at scale, and aligning creator investments to durable revenue outcomes. She is also a passionate advocate for people-first leadership and mentors emerging leaders across the marketing and technology ecosystem.

Jane Harper
Communications Director, Shiseido, NARS

Jane Harper is a senior marketing and brand leader at Shiseido, working closely with prestige brands including NARS. With extensive experience in the beauty industry, she specialises in brand strategy, omnichannel marketing, and driving growth across global markets.

Jini Sanassy
Head of PR, Space NK

Jini Sanassy leads the public relations at Space NK, overseeing the concept and execution of all campaigns. Her role includes senior press liaison, influencer marketing, and crisis management, shaping the brand’s external voice and driving impactful communications across beauty and lifestyle audiences. 

 

Beyond the Ad: How Experience Powers Purchases

Jonny Grubin
Founder & CEO, SoPost

Jonny Grubin is the Founder of SoPost, a leading digital product sampling platform helping global brands acquire and engage customers. He has built SoPost into a category leader in experiential marketing, enabling brands to deliver targeted product experiences at scale through data-driven, digital-first sampling campaigns.

 

THE NEW RETAIL PHYSICS

Clare Cryer
VP Growth, EMEA, Outform

Clare Cryer is VP of Growth EMEA at Outform. She represents a global team that partners with beauty brands to define the evolving role of the store, combining proprietary insight, design and manufacturing expertise to deliver confident, high‑performing physical retail experiences. Outform are an Agency that Makes. We design, engineer, produce, and manufacture across three continents, to deliver for brands and retailers in store all over the world. Our Dream is to be revered for Shaping the Future of Retail.

 

Next‑Gen Scent: Innovation, AI and the Evolution of Fragrance

Alice du Parcq
Fragrance Expert, Journalist

Ben Janousek
CEO, Kaorium

Ben Janoušek is the CEO of Kaorium across the UK and Europe, where he leads the launch of an AI-driven fragrance technology transforming how consumers discover and engage with scent. He has spent more than 25 years in the global fragrance and beauty industries, building brands, scaling international distribution, and turning around businesses. His work sits at the intersection of retail, technology, and consumer experience, with a focus on commercialising innovation, driving market adoption, and delivering measurable business growth.

 

Leanne Rouse
Marketing Director, Space NK

 

Alice Nardeosignh
Head of Digital Marketing, Coty

 

Dilemma to Discovery: Connecting with Beauty Consumers on Pinterest

 

Ayesha Mace
Head of Health and Beauty, Pinterest UK

With a career that has spanned the evolution of digital media, Ayesha Mace has a unique perspective on brand transformation. She began her journey in an early digital division of The Daily Mail Group and in 2005, joined Google as employee number 29 in their London office. Over nearly two decades at Google, Ayesha worked with some of the world’s most prominent CPG, Luxury, and Beauty clients, helping them navigate the complexities of digital change and unlock new opportunities for growth. In her current role at Pinterest, Ayesha leads the Health & Beauty team. She is dedicated to building strategic partnerships and helping brands understand and leverage the powerful, positive, and forward-looking mindset of the Pinterest audience.

 

How Longevity Is Reshaping Consumer Demand Across Beauty

Olivier Zimmer
Co-Founder & CEO, Spate

Olivier Zimmer is the co-founder & CEO of Spate, the artificial intelligence platform for finding trends in beauty, wellness, food, and beverage. Spate is an AI-powered market research platform that uncovers the next big consumer trends by analyzing over 20 billion search signals and 60 million TikTok videos globally.. Previously, Olivier spent 10 years at Google as a data scientist, where he co-founded Google’s Trendspotting division while leading the data science team in NYC. He graduated from the Université Libre de Bruxelles (Solvay) and the University of California Berkeley; he is an alumnus of the incubator Y Combinator (S18).

 

Beauty Futures with Google

Natasha Kizzie
Head of Pureplay Lifestyle, Google

Natasha Kizzie is Google Industry Head for the international Pureplay team based in London. Natasha started her career in beauty and has been an avid consumer over the years! Natasha is passionate about social mobility especially for girls and women. She is a proud member of the UK CEW board, collaborating with a powerful network of inspiring women in beauty. Natasha has worked client and agency side, moving to media owner 8 years ago. She has over 20 years experience building brands and leading integrated marketing campaigns for consumer lifestyle brands across a range of categories.