This is an article taken from CEW US here.
Technology such as AI is not just enhancing consumer experiences, it is fundamentally redefining how beauty products are conceived and created.
The beauty industry is projected to reach a staggering global value of $445.98 billion by 2030, and AI will play a pivotal role in streamlining research and development, optimizing formulations, and enhancing sustainable practices. Beautystreams’ comprehensive analysis delves into how AI is revolutionizing the beauty industry, from developing consumer-centric, highly personalized skin care to AR virtual try-ons, to the discovery and formulation of innovative cosmetic ingredients.
With ingredient research and formulation processes, AI comes as a welcome ally in optimizing R&D practices. Companies like Ireland-based biotech Nuritas and French flavour and fragrance manufacturer Robertet are utilizing AI to discover bioactive peptides and sustainable ingredients, respectively pushing the boundaries of what is possible in cosmetic science. By automating formulation stages, AI cuts costs and facilitates personalized product creation. With a constant eye on sustainability, cosmetic companies can also rely on AI to analyse environmental impact data and align with consumer demand for eco-friendly products, while predictive models ensure ingredient safety and efficacy, identifying issues early and improving product quality. All in all, our newest ally in reaching new heights takes the form of AI and is a welcome companion in creating the next generation of beauty.
However, this technological revolution also brings significant ethical considerations, as it reshapes the labour market and raises questions about data privacy and environmental impact. Learn how AI is poised to lead the beauty sector into a new era of personalized, efficient, and responsible innovation, highlighting the balance needed between technological progress and ethical stewardship. Dive into this white paper to understand how AI is not just a fleeting trend but a foundational shift in the beauty industry’s future.