A proudly British female-owned brand changing the narrative in the skincare industry with a focus on skin conditions and prides itself as a company with ‘Purpose, Impact and innovation’ at its core, has announced today its certification as a B Corporation (or B Corp).
Naturally Tribal Skincare Limited has joined a growing group of companies reinventing business by pursuing purpose as well as profit. The company’s brand, Naturally Tiwa Skincare has been certified by B Lab, the not-for-profit behind the B Corp movement, as having met rigorous social and environmental standards which represent its commitment to goals outside of shareholder profit.
The B Corp certification addresses the entirety of a business’ operations and covers five key impact areas of Governance, Workers, Community, Environment and Customers. The certification process is rigorous, with applicants required to reach a benchmark score of over 80 while providing evidence of socially and environmentally responsible practices relating to energy supplies, waste and water use, worker compensation, diversity, and corporate transparency. To complete the certification, the company will legally embed their commitment to purpose beyond profit in their company articles.
Naturally Tiwa Skincare is now part of a community of 7,000 businesses globally who have certified as B Corps. The B Corp community in the UK, representing a broad cross-section of industries and sizes, comprises over 1,500 companies and includes well-known brands such as The Guardian, innocent, Patagonia, The Body Shop and organic food pioneers Abel & Cole.
Recent attention on the cosmetics industry makes Naturally Tiwa Skincare’s B Corp certification a notable step and signals a shift towards greater accountability and transparency in the sector.