TikTok’s Favourite Skincare Brand is Bubbling Up at the U.K.’s #1 High-Street Beauty Destination
Bubble Skincare, the community-led beauty upstart, today announced its partnership with Boots U.K. beginning 6th December. The brand has debuted at the new beauty-only Boots at Battersea Power Station and on Boots.com and will roll out into over 200 Boots stores nationwide from January 2024.
“Bubble’s community is the heart and soul of the brand. It is so important to us to listen to each and every one of our consumers and deliver not only the products they are looking for but to excel in bringing these products to accessible locations, at affordable price points, for each and every one of them,” says Shai Eisenman, Founder and CEO of Bubble Skincare. “When deciding on a partner, Boots was a natural choice given our shared mission and core values of accessibility and high-quality products. We are excited to bring the brand to our U.K. community’s favourite beauty destination and continue to expand.”
Since launching in November 2020, Bubble has disrupted the skincare category with its highly efficacious product formulations all for under £20. With the goal to provide all consumers with access to affordable, premium-quality skincare that actually works, Bubblesought to offer innovative and efficacious formulations to the masses by abandoning the typical products, practices, and prices.
For Bubble, “community” isn’t a buzzword — it’s an ethos. Bubble enlisted the help of thousands of young people to help the Bubble team build the brand and formulate its products, thus creating the brand’s Ambassador program. When speaking with our community – which has over 14,000 Ambassadors from ages 12 to 60, including over 2,000 members in the U.K. – we learned 82% prefer to purchase in-store. With Bubble’s U.K. community growing at an exponential rate, the brand knew it needed to launch with a brick-and-mortar destination that could reach the depths of its consumers. With Boots retail locations accessible to over 85% of the UK population, all Bubble consumers will finally be able to purchase high-quality, reliable, affordable skincare with a simple visit to the UK’s most trusted beauty destination.
Boots will carry twelve of Bubble’s highly effective and results-driven products that were formulated by the brand’s all-female team of in-house chemists, in-store and online. With accessibility at the forefront of Bubble’s values, the brand has priced each product under £20. The Boots assortment includes:
- EXCLUSIVE TO BOOTS: Morning Rays Brightening Eye Cream – £14
- Bounce Back Balancing Toner Mist – £14
- Cloud Surf Water Cream Moisturiser – £16
- Come Clean Detoxifying Clay Mask – £19
- Day Dream Vitamin C + Niacinamide Tone and Texture Serum – £18
- Deep Dive AHA+PHA Exfoliating Mask – £18
- Float On Soothing Facial Oil – £19
- Fresh Start Gel Cleanser – £16
- Level Up Balancing Gel Moisturiser – £16
- Over Night Hydrating Sleep Mask – £19
- Slam Dunk Hydrating Cream Moisturiser – £16
- Super Clear Blemish Prevention Serum – £18
For more information on Bubble Skincare, visit hellobubble.com.
About Bubble Skincare
Bubble Skincare, one of the fastest-growing youth skincare brands, offers an affordable array of high-quality, clinically approved products designed to help consumers feel more confident by addressing their particular skincare needs. Bubble has cultivated a highly engaged community who offer input and feedback on the brand’s formulations, product names, and even its vibrant packaging. As part of its commitment to their consumers well-being, Bubble donates 1% of its sales from its e-commerce business to non-profit organisations that support teens and young adults struggling with mental health issues, along with an ongoing partnership with BetterHelp. Bubble products are available at Hellobubble.com and in more than 12,000 stores across North America, including Ulta Beauty, CVS. and Walmart. Bubble is now available in the U.K. at over 200 Boots stores nationwide and on popular e-tailer Beauty Bay, a destination for the beauty obsessed; expanding Bubble’s availability across the U.K., Europe, Australia and beyond.